Dubai, United Arab Emirates – March 28, 2026: soundcore, the audio brand of Anker Innovations, has launched the Sleep A30, its new AI-powered sleep earbuds designed to address growing demand for better rest in the Gulf’s high-noise, high-comfort living environments.
The Sleep A30 combines AI-powered snore masking, active noise cancellation, and brainwave audio technology in a compact design tailored for overnight use. Built specifically for sleep rather than adapted from standard earbuds, the device is engineered to help users maintain deeper and less interrupted rest.
A key feature is its AI snore masking system, which uses microphones in the charging case to detect and analyse disruptive sounds such as snoring. The system then sends tailored masking tones to the earbuds in real time. The earbuds also reduce ambient bedroom noise by up to 30 decibels, helping to block disturbances such as air-conditioning units, traffic, and building noise.
Weighing just 3 grams per earbud, the Sleep A30 is designed for long-wear comfort, including for side sleepers. Through the soundcore app, users can also access sleep tracking, a personal wake alarm, Find My Earbud, and AI-personalised sleep sounds.
Battery life reaches up to 9 hours per charge, with a total of 45 hours using the charging case.
The Sleep A30 is available in Moonlit White and Mist Green, priced at AED 999 in the UAE and SAR 899 in Saudi Arabia.
With sleep quality becoming a growing wellness priority across the region, the Sleep A30 positions itself at the intersection of consumer technology, comfort, and personalised rest.
